Nick Novak Joins WKBT-TV in La Crosse to Talk ‘Coolest Thing’ Nominations

LA CROSSE – You can help decide what is the “Coolest Thing Made in Wisconsin.” Nominations are open for the competition.

A little more than 125,000 votes were cast last year. Products have ranged from motorcycles and military vehicles to boats and beer. About one in six Wisconsinites works in manufacturing.

The contest is a chance to celebrate more than just products.

“One of the big things that this contest helps us do is not only talk about the cool things that are made here in Wisconsin, but talk about the people that make those things,” said Wisconsin Manufacturers & Commerce VP of Communications Nick Novak.

Watch the full segment at